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Hi there, I'm Mike Hardenbrook

I'm a tech entrepreneur with 15 years of executive experience. I also help people change their habits with alcohol. Book: No Willpower Required Podcast: Journey to the Sunnyside

Mike is a wonderful person and delivers influence that creates results that drive positive change.

Adam Contos, CEO at RE/MAX

No Willpower Required

Available on Amazon

The Science of Habit Change: Understand the neuroscience behind alcohol cravings and habit formation, giving you the knowledge to break free from the cycle.

In-between Drinking Demystified: Gain insights into the unique challenges faced by in-between drinkers who don't necessarily have an addiction but still experience negative consequences due to alcohol consumption.

Practical Strategies for Effortless Control: Learn powerful, science-backed techniques to help you gain control over your alcohol consumption without relying on willpower.

The Path to Personal Growth and Improvement: Uncover how taking control of your alcohol habits can lead to a more fulfilling, balanced, and optimized life.

Free 40-Lesson Masterclass with Nir Eyal & Dr. Tatarsky

Join our Free Masterclass to discover the simple, proven technique that helped 300,000+ control their drinking with 96% success. Learn step-by-step guidance, real-life success stories, and practical tips.

Check it out free

What Experts & Authors Say

“Really gives you easy, digestible options to limit alcohol intake... A brilliant mind and a kind soul.”

Kelly Siegel

CEO & Influencer

"For anyone seeking to redefine their relationship with alcohol, 'No Willpower Required' is a compelling guide for lasting change."

Nir
Eyal
Author, Hooked

"A powerful guide to master your habits, improve your health, and create the life you want."

Patrik Edblad
Self-Discipline Blueprint​

Available on Amazon

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Podcast:
Journey to the Sunnyside

Through conversations with experts and personal stories, the podcast provides listeners with practical tips on habit change, neuroscience, and mindfulness.

Give-first philosophy

Keep it simple, lead by providing value.

Leadership
Operations
Growth Marketing
Habits & Neuroscience
Fitness & Health
Wholeness & Well-being

About me

Being an entrepreneur isn't just a title, it's part of my identity. Here are a few things I've achieved along that journey.

  • Co-founded and sold 4 bootstrapped and VC-funded businesses
  • Over 70K enrolled in my online courses
  • Techstars Chicago alumnus and mentor
  • Author of No Willpower Required
  • Nomad lifestyle in Spain, Puerto Rico, Nicaragua, and England
  • Placed first in a downhill/enduro mountain bike race
  • Featured in Fox, NPR, & Entrepreneur

The goal of this site is to share my experiences. To connect and learn from eachother.

Read more

Projects

Over the past 15 years, I've started and grown bootstrapped and VC-funded companies, many with exits. Here are a few of them.

Words from people I've worked with.

Contact me

“He has that critical mix of tenacity and creativity that makes for a great entrepreneur.”

Troy Henikoff

Math Ventures, Techstars

"Mike is a wonderful person and effective CEO capable of delivering influence that creates results and drives positive change”

Adam Contos

fmr CEO of RE/MAX

“I've done business with countless people over the past 40+ years in over 60 countries, I can tell you I have met and worked with some incredible people in that time. However, I can count on both hands the 10 or so that have been extremely impressive and just stand head and shoulders above the rest. Basically, they have to exude greatness as a complete individual. Mike Hardenbrook is one of those few in 40+ years I can say I have had the honor to get to know. You owe it to yourself to get to know Mike also.”

Sammie Knight

Corporate Executive

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